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All we can
with all we have.

 

Headquartered in Greenville, South Carolina, FerebeeLane’s integrated departments include experts in a range of disciplines. Although we’re diverse in skillset and competency, members of our team share the same ‘All we can with all we have’ philosophy—a no-ego, no-excuses attitude that drives a breakthrough mix of strategy, design, advertising, marketing and media.

 

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Significant. By design.

A story. It’s what people want for themselves. And what they want for their brands. They want to be known. They want to be loved. They want to be significant. All of which, from our perspective, starts with telling a compelling truth from a unique point of view.

 
 
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Our 6 Truths


01

Story is the foundation for all compelling strategy.


02

Intentionality is how great work happens.


03

Partnership is the most valuable kind of relationship.


04

Curiosity is the fuel for constant, compelling strategy.


05

Tenacity is a choice to solve, not settle.


06

Success is about creating respect, loyalty and value.

 
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Great work starts with great people.

From designers to writers, account people to planners, we’ve got an award-winning team with a genuine passion for what they do and an all-hands-on-deck attitude to make sure it gets done.

 
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Our Process


01

Story

We identify and express the authentic narrative and essential cultural truth that frames an organization's mission, purpose and perspective.


02

Strategy

We map how the story operationalizes and how purpose and perspective are thoughtfully, practically and consistently implemented. 


03

Significance

We cultivate relevant internal and external relationships based on a well-communicated story and well-coordinated engagement.

 
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Affiliations

FerebeeLane is a proud member of the American Association of Advertising Agencies (AAAA) and the Public Relations Society of America (PRSA), as well as a partner of Confrad International—a network of independent marketing communications agencies in Europe, Asia and North America.


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